How sweet it is!

Categories: Balloons Over Broadway, History, Macy’s, Macy’s Thanksgiving Day Parade, Melissa Sweet, New York City, Puppeteer, Tony Sarg

by Jill_Hamilton | November 21, 2011

When searching out a theme for this year’s Thanksgiving Day Parade, the Macy’s Events team didn’t have to look very far: the new children’s book Balloons Over Broadway: The True Story of the Puppeteer of Macy’s Parade, illustrated by award-winning artist Melissa Sweet, was a clear choice!

In NYC this weekend for her book signing at Macy’s Herald Square, I caught up with Sweet to discuss partnering with Macy’s, her success and her inspiration for the book -- legendary puppeteer, Tony Sarg.

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87th Macy's Thanksgiving Day Parade.

Memorial Party, May 28,2013

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