From its debut in Hong Kong and exhibitions at Manhattan’s Standard Hotel and Atlanta’s High Museum of Art, here comes Companion, our newest balloon for the 86^th Annual Macy’s Thanksgiving Day Parade!

After you recover from roast turkey coma and return home from Black Friday’s shopping excitement (haven’t you found your holiday party outfit yet?), it’s time to kick back and relax with some classic holiday movies. There’s simply no better way to spend your Sunday afternoon than to cuddle up and take in a few of these holiday favorites (popcorn optional)...

When searching out a theme for this year’s Thanksgiving Day Parade, the Macy’s Events team didn’t have to look very far: the new children’s book Balloons Over Broadway: The True Story of the Puppeteer of Macy’s Parade, illustrated by award-winning artist Melissa Sweet, was a clear choice!

In NYC this weekend for her book signing at Macy’s Herald Square, I caught up with Sweet to discuss partnering with Macy’s, her success and her inspiration for the book -- legendary puppeteer, Tony Sarg.